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I.
Introduction
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The monetary
value of a film lies in the ability to exploit it. Since no company
has the ability to exploit films in all media, much less in all
territories, films must be exploited by entering into distribution
agreements with third parties. The provisions of these distribution
agreements are the life blood of all film companies, which live
or die based on the provisions of their distribution agreements.
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II.
Types Of Distribution Agreements
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Distribution
agreements come in many flavors, and it is important to know what
type of agreement is in question before analyzing any given issue.
The various types of distribution agreements are discussed below.
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A.
Production/Finance/Distribution Agreement
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In a production/finance/distribution
agreement, commonly referred to as a "PFD agreement," a film company,
typically a studio, hires a production company to produce a film,
and the studio agrees to directly finance production of, and to
distribute, the film. Under these agreements, the production company
is little more than a dependent agent of the studio and is subject
to the complete control of the studio on all aspects of production.
The grant of distribution rights to the studio is always of all
rights in perpetuity throughout the world, making the studio the
complete and absolute owner of the film. The production company
usually retains only a theoretical interest in net profits, if any,
generated by the film.
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B.
Negative Pick-Up
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A negative pick-up
is similar to a PFD agreement except that the film company, again
typically a studio, agrees to pay a fixed price upon delivery of
the film to the studio. Because the studio does not advance the
cost of production, the production company must obtain a loan to
finance production, and the lender will almost always require a
completion bond to guarantee completion and delivery of the film
to the studio in order to trigger payment. Because of the introduction
of the lender and the completion guarantor, these transactions are
more complex than a PFD agreement.
Because the
studio does not directly finance the cost of production, it usually
does not have the same extensive controls over production as in
the case of a PFD agreement. Thus, the production company typically
retains more creative discretion than under a PFD agreement.
In most cases,
the studio acquires worldwide rights in perpetuity upon delivery
of the film to the studio. In some cases, however, the rights are
limited to a specified term or territory (such as the U.S. and Canada),
or there may be an exclusion of certain ancillary rights. To this
extent, a negative pick-up resembles a pre-sale (discussed below),
but it is common usage to refer to an acquisition of U.S. rights
as a negative pick-up, instead of as a pre-sale.
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C.
Pre-Sale
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A pre-sale is
a limited distribution agreement for a particular country entered
into prior to completion, and often even prior to commencement of
production, of the film. Thus, most pre-sales involve a foreign
distributor committing to pay a fixed dollar amount (referred to
as an advance or a minimum guarantee) upon delivery of a film in
exchange for specified rights in the film in a given country for
a limited term. In most cases, no ancillary rights are acquired
(e.g., merchandising, publishing, and soundtrack rights). In addition
to the advance due upon delivery, the distributor commits to pay
"overages," which are contingent payments based on the success of
the film.
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D.
Rent-A-System
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In a rent-a-system
deal, a producer licenses certain film rights to a film company,
typically a studio, for a limited term, but the studio is not required
to pay an advance to the producer to either finance production or
take delivery of the film. In fact, in some cases the producer pays
all distribution expenses relating to the film. In exchange for
the absence of fixed payments by the studio, the studio agrees to
a very low distribution fee, and the remaining revenues are remitted
to the producer. In essence, the studio avoids any risk of loss
relating to the film, particularly if the studio does not pay distribution
expenses, and the producer bears the full risk and reward of the
success or failure of the film. Because of the absence of financial
commitment by the studio, and the limited upside from the low fee,
studios have little incentive to adequately market and push a rent-a-system
film, so such films often flop.
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E.
License
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In common usage,
a license refers to any limited grant of rights to a film, with
the owner retaining other rights to the film. For example, a pre-sale
is merely a license entered into prior to completion of a film.
Thus, licenses encompass a broad array of grants of rights, ranging
all the way from a one-day pay-per-view television license to a
grant of all worldwide rights for a term of twenty-five years.
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F.
Sales Agent
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Under a sales
agent agreement, a sales agent acts as the film owner's agent in
consideration for a commission paid to the agent. Thus, there is
no grant of rights from the owner to the sales agent. However, if
the sales agent is exclusive and has the authority to enter into
licenses for and on behalf of the owner, then the sales agent resembles
a licensee. Because a sales agent does not pay an advance to the
owner, and because the sales agent's distribution expenses are typically
relatively low, the sales agent is usually entitled to a relatively
low distribution fee.
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G.
Distribution Agreement
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Many agreements
are ambiguously referred to as "distribution agreements" and are
unclear as to whether the intent is to grant a license of rights
or to create a sales agent relationship. In most cases, these agreements
contain pivotal wording referring to a "grant" of rights, resulting
in such agreements being licenses, not sales agent agreements.
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H.
Output Agreement
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An output agreement
commits a licensee to acquire particular rights to a specified number
of films produced in the future by a production company. In effect,
an output agreement is a pre-sale agreement for a number of unspecified
films. Typically, the output agreement governs the overall arrangment,
and a separate license is entered into with respect to each film
once the film is designated.
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I.
Co-Production
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The term "co-production"
originally designated an agreement entered into between two film
companies in two different countries pursuant to a co-production
treaty between the two countries. Pursuant to these treaties, if
the film was produced in part in each country, the film would qualify
for certain quota and subsidy benefits in each country. Each film
company would own the rights within their respective country. However,
the term "co-production" has mutated over time to refer to any agreement
between two or more film companies relating to the production and
ownership of a film. These types of arrangements resemble either
a partnership (when there is a sharing of profits and losses) or
a separate ownership (where there is no sharing of profits and losses).
For simplicity,
the balance of this article will generally refer to all the types
of distribution agreements list above, other than sales agents,
as being licenses between licensors and licensees, regardless of
the particular type of distribution agreement in question.
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III.
Rights
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Every type of
license must carefully define the rights it covers. Even in the
case of a sales agent agreement, in which there is no grant of rights
to the sales agent, this issue must be carefully dealt with in order
to define the rights that the sales agent can license to third parties
on behalf of the owner. The rights granted can be roughly broken
down into the following subcategories: term, territory, language,
media, and exclusivity.
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A.
Term
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1. Commencement.
An increasingly contentious issue is when does the grant of
rights commence – e.g., upon execution of the agreement, upon posting
of a letter of credit for payment, upon delivery of the film, or
upon actual payment? This issue is important because a current grant
of rights typically precludes any intervening interference with
the rights, such as by the subsequent grant of a security interest
by or the attachment of a judgment lien against the licensor. In
addition, the timing of the grant of rights impacts the potential
remedies of the respective parties upon a breach by the other.
As a rule, licensees
want the grant of rights to occur as soon as possible, preferably
upon execution of the agreement. Likewise, licensees prefer that
the licensor's exclusive remedy for any breach of the license by
the licensee is to sue the licensee for monetary damages, as opposed
to the licensor having any right either to not grant the rights
in the first place or to rescind a prior grant of rights. On the
other hand, licensors do not want the grant of rights to occur until
full payment of any required advance, and they want the right to
retain or rescind the grant of rights if there is any default by
the licensee.
This tension
is increased when any required advance payment is secured, such
as by a letter of credit, because licensees invariably view posting
a letter of credit as the equivalent of making a current payment.
To add complexity, the bank financing a film's production wants
to retain a security interest in the licensed rights at least until
any required advance is paid, and it is loathe to permit a current
grant of rights. The net result of this tension has led to ludicrous
complexity, sometimes involving holding assignments in escrow and
providing for the subordination of multiple interests in an inter-party
agreement.
2. Termination.
In most cases, a license has a fixed term ending on a specified
date or after a specified number of years. In some cases, however,
the term is automatically extended for an additional period of time
if the licensee has not recouped its advance and expenses by the
expiration of the initial term of the license. On the other hand,
licensors often insist on provisions accelerating termination upon
default of any material obligation of the licensee under the license.
These provisions can be quite troubling to licensees, as they give
the licensor the right to terminate a license by claiming a purported
breach by the licensee.
3. Hold-Backs.
In many cases, licenses contain specific provisions requiring the
licensee to holdback the exploitation of specified media until particular
time periods have expired. For example, there may be a nine-month
hold-back on video exploitation, meaning that video units may not
be sold prior to nine months after the initial theatrical release
of the film in the territory. These hold-backs are typically to
prevent overspill (inadvertant broadcast into an adjacent territory)
or piracy, such as the unauthorized duplication and sale of video
units outside the territory by third parties. In some cases, however,
hold-backs are imposed merely so that the licensor may claim the
world premiere with respect to its release of the particular media,
such as a requirement that foreign licensees may not release theatrically
until the U.S. theatrical release. In this case, the hold-back will
be subject to some outside date, such as six months after payment
of any advance by the licensee, so the licensee is not held up forever.
In most cases, however, foreign licensees are more than willing
to wait for the U.S. theatrical release, because the worldwide trade
publicity that it generates will help propel the film in the foreign
territories.
Licensees should
be equally vigilant to impose similar hold-backs on licensors, to
prevent licensors from releasing early in adjacent territories,
resulting in overspill or piracy in the licensees' territories.
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B.
Territory
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Typically, the
territory is defined by reference to particular countries, including
the military installations, ships, and airlines flying the flag
of those countries, wherever located. Also common is the inclusion
of territories, possessions, and even former colonies of the main
country. In many cases, a territory includes certain areas or countries
adjacent to the main country because of the use of a common language
in those areas. Extra caution must be used whenever two or more
language rights are granted to different parties within a particular
territory. For example, licensors commonly grant German-speaking
Swiss rights to one party, and French-speaking Swiss rights to another
party. While this seems logical in theory, in practice it is impossible
to bifurcate a Swiss theatrical release in this manner; only one
party can license Swiss theatrical rights. Because of this limitation,
one party needs to be licensed all language rights (i.e., French,
German, and Italian) for Swiss theatrical rights. In common practice,
the U.S. and Canada are always combined, and most agreements define
worldwide rights by the words "throughout the universe" (lawyers
being cautious animals.)
New technology
poses a significant impediment to the creation of territorial boundaries.
For example, if someone in Germany can download a film over the
Internet from a server in Pakistan, the owner of Pakistan rights
effectively owns worldwide rights. Thus, it is important to impose
restrictions on the use of distribution over the Internet or any
similar media until technology is developed and used that restricts
access to people within a given territory.
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C.
Language
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Language restrictions
are incredibly important, particularly within Europe where territorial
restrictions have little meaning given the mobility of video units
and television satellite footprints covering all of Europe. Thus,
a language restriction is often the only meaningful restriction
on rights. A typical language restriction requires the licensee
to exploit the film only dubbed or subtitled in a particular language.
Even a subtitling requirement is becoming meaningless in Europe
because of its prevalence of people speaking English as a second
language. Thus, for example, free television satellite transmission
in the English language is commonly prohibited, even if the film
is subtitled. DVDs present yet another problem: They can permit
the user to choose one of several languages installed on the disk,
so it is necessary to prohibit licensees from using this capability.
The licensee
should insist on imposing similar language restrictions on the licensor
in order to prohibit the licensor from exploiting or granting the
same language rights to third parties in adjacent territories. Otherwise,
the licensee will be flooded with same-language videos shipped in
from adjacent territories and will be subject to same-language satellite
overspill. For the same reason, the licensee should not permit the
licensor access to the licensee's foreign-language version (dubbed
or subtitled) of the film.
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D.
Media
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1. Theatrical
and Non-Theatrical. Theatrical rights include all normal theaters
open to the public, including drive-ins. Non-theatrical rights include
quasi-public showings, such as on airlines, campuses, and military
installations.
2. Video
and DVD. Video rights are normally defined to include any type
of video units, including laser disks, whether for sell-through
or rental. The contract should specifically include DVD if that
right is intended to be included, as DVD is typically thought of
as a separate right.
3. Television.
Television rights generally include a broad panoply of rights, including
free television, pay television (both basic and premium), and pay-per-view.
The contract should specifically reference video-on-demand and near-video-on-demand,
which are typically thought of as separate rights. Video-on-demand
allows a television viewer to order a film to commence at any time.
Near-video-on-demand is similar, except that the film starts only
at periodic intervals, such as every hour. To this extent, near-video-on-demand
closely resembles pay-per-view, and the custom is to define near-video-on
demand as a service with twelve or more simultaneous choices. Do
not be fooled by the reference to "video" in the definitions of
video-on-demand and near-video-on-demand; both rights should properly
be included under television rights, not video rights, as they are
analogous to, and competitive with, other television rights.
4. Ancillary
Rights. Ancillary rights are such film-related rights as soundtrack
rights, music publishing rights, novelization rights, stage play
rights, and merchandising. Merchandising, in turn, generally includes
interactive games based on the film.
5. Future
Media. Because of rapid technological advances, distribution
agreements must include a reference to all future media, whether
now known or hereafter developed, with respect to all categories
of rights. In the absence of such a provision, a contract that merely
provides for video, for example, may not cover DVD.
6. Derivative
Rights. Derivative rights are the rights to exploit other works
that are based on the film, such as sequels, prequels, remakes,
and television series. Most licenses exclude derivative rights,
although many licenses do give the licensee a right of first negotiation
or last refusal with respect to the licensing of derivative works.
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E.
Exclusivity
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If a license
is silent on exclusivity, it may be interpreted to be non-exclusive,
meaning that the licensor can grant competing rights to a third
party. For this reason, most licenses are expressly exclusive.
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IV.
Advance Payments
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A.
Amount
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Simply for want
of a better gauge, most advances are calculated as a fixed percentage
of the estimated budget for the film. The fact that advances are
a function of the budget, and are not based on the inherent worth
of a film, leads to absurd results, including a tendency for producers
to inflate a budget or pad it with producer fees or payments to
affiliates, as well as a reckless disregard for the amount of the
budget in the first place. Another oddity of this approach is that
the amount of the advance is generally not adjusted up for cost
overruns (referred to as budget overages) or down when a film is
produced for less than the budget. This latter fact has burned a
number of licensees, who agreed to pay a fixed percentage of a stated
estimated budget, when in fact the film was produced for far less.
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B.
Timing
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Whenever a license
is entered into prior to completion of a film, the timing of any
advance payment is critical. Often, between 10% and 20% of the advance
is paid as a deposit upon execution of the license. This is risky
from the licensee's point of view, because the licensee typically
has no security for repayment of the deposit, such as a security
interest in the film, and licensees are typically not beneficiaries
of the completion bond. Thus, if the film is never produced, they
may lose their deposit.
The most contentious
issue for most licenses is defining the event that triggers payment
of the balance of the advance. Typically, payment is made upon "delivery"
of the film to the licensee, and the battle is over what constitutes
"delivery." Licensors (and particularly their banks) want delivery
defined as the mere sending of a notice to the licensee that the
film materials are ready and available for duplication once the
licensee has paid the advance. On the other hand, licensees typically
want the right not only to inspect the physical material, but also
to screen the film in advance. Also, licensees want payment of the
advance to be subject to such conditions as confirmation that the
film conforms to the script and the accuracy of all representations
and warranties made relating to the film (such as good title, no
infringement, no liens, budget, cast, director, etc.).
Industry practice
has resulted in a lopsided victory in favor of licensors and their
banks on this issue because even if the license itself provides
protections for the licensee, banks typically will not fund production
of a film unless the licensee signs a notice of assignment and distributor's
acceptance that waives all defenses to payment and creates direct
liability from the licensee to the bank. A sample of such a notice
is included as Form C in the appendix to this book. If the
licensee does not sign this notice, the bank does not loan the funds,
and the film does not get made. Thus, the licensee is in a Catch-22
situation. Under customary industry practice, the most that the
licensee can hope for is the right to inspect and accept the technical
quality of the physical material. Any disputes as to this limited
issue are typically subject to expedited binding arbitration. The
only other conditions are, typically, that the film must be based
upon the script and that the key cast include certain actors named
as "essential elements." Thus, the licensee is typically required
to pay the advance even if all of the licensor's other representations
and warranties are inaccurate.
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C.
Security and Letters of Credit
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Often, the licensor
(or its bank) insists that payment of the advance be secured in
some manner. This security can take a number of forms, including
a large initial deposit that is subject to forfeiture, a letter
of credit, or a guarantee from a third party. The licensor's bank
will typically have the licensee sign a notice of assignment and
acceptance, discussed above, which effectively waives all conditions
precedent to paying the advance other than availability of physical
material.
In many cases,
the licensor or its bank do not trust the distributor to pay the
advance upon delivery, in which case they will ask the distributor
for a letter of credit. A letter of credit is a direct contractual
commitment requiring the distributor's bank (referred to as the
"issuing bank") to pay the licensor or its bank (referred to as
the "beneficiary") the amount of the advance upon delivery.
As a condition
precedent to issuing the letter of credit, the issuing bank will
always require the distributor to agree to reimburse the issuing
bank for any payment the issuing bank makes under the letter of
credit, and this reimbursement obligation is usually secured by
a deposit of cash by the distributor with the issuing bank. Thus,
distributors loathe letters of credit, because they view them as
equivalent to the current payment of cash. On the other hand, licensors
and their banks love letters of credit, because it guarantees them
payment upon delivery, as most issuing banks honor their letters
of credit, and if they don't, it is easier to sue and collect from
a bank than from a distributor.
The mechanics
of a letter of credit work as follows: All the parties agree in
advance to the exact wording of the letter of credit and, critically,
the documents required to be presented to trigger payment under
the letter of credit, referred to as the "draw-down documents."
The draw-down documents are the key to the letter of credit: At
one extreme, if the draw-down documents require presentation of
a notice of acceptance signed by the distributor, then the letter
of credit becomes worthless because the distributor can hold up
payment by not signing. At the other extreme, if the draw-down document
is simply a notice of delivery from the beneficiary, the distributor
risks having to make payment without the opportunity to inspect
the delivery materials. In most cases, the resolution is to permit
the distributor to inspect the delivery materials for technical
quality only, and the draw-down documents are either (a) a notice
of acceptance signed by the distributor or (b) an arbitrator's award
that delivery has occurred. The distributor should also insist that
the draw-down documents include all the documentary delivery items
for which the exact form of the documents can be fixed in advance.
In all cases, however, the letter of credit must be payable upon
presentation of pre-agreed documents; there can be no requirement
that the bank confirm the existence of facts outside the written
documents. For example, a letter of credit could never state that
payment will be made when the bank confirms that delivery has occurred,
as banks simply don't do this. The banks want only to compare the
signed draw-down documents to the pre-agreed forms in order to make
payment.
But what does
the distributor do if the beneficiary fraudulently signs, or forges
a signature on, the draw-down documents and presents them? For example,
if the only draw-down document is a notice of delivery, what if
the beneficiary signs and presents the notice while the film is
still in production? The answer to this dilemma is that there is
always a three-business-day delay between presentation of the draw-down
documents and payment by the issuing bank, and this waiting period
can be extended by contract. During this waiting period, the issuing
bank typically notifies the distributor of presentation of the draw-down
documents (and the distributor should require this notification
in its contract with the issuing bank), and the distributor can
run to court and seek an injunction blocking payment if the distributor
has a valid complaint. In general, the only valid complaint is for
outright fraud by the beneficiary; courts will not block payment
under a letter of credit because of a mere good-faith dispute.
Letters of credit
are of two basic types: "standby" and "payment." Under a "standby"
letter of credit, the distributor is expected to pay the advance
directly, and the issuing bank stands by to make the payment if
the distributor defaults. Thus, one of the draw-down documents under
a standby letter of credit is always a document from the beneficiary
stating that the distributor has defaulted. Under a "payment" letter
of credit, the distributor is not expected to pay the advance, which
will be paid, in all cases, by the issuing bank under the letter
of credit. One problem with a standby letter of credit is that if
the distributor pays the advance directly and thereafter declares
bankruptcy within ninety days of paying the advance, there is a
risk that the beneficiary will be forced by the bankruptcy court
to repay the advance. The beneficiary can avoid this risk of repayment
if payment is made directly under a payment letter of credit. This
risk can also be avoided by requiring a standby letter of credit
to remain outstanding for an additional ninety days if the advance
is paid directly by the distributor.
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D.
Withholding Taxes
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Many countries
require the licensee to withhold taxes on any license payments,
including advances. Licensors typically deal with this problem with
a "gross-up" clause, which means that the licensee is required to
pay the distributor an additional amount sufficient to cover all
withholding taxes, so the licensor receives the same net payment.
These provisions can be quite unfair to licensees, particularly
if the licensor obtains the benefit of a tax credit in its home
country for the withholding taxes.
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V.
Controls And Approvals
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A.
Licensee
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A frequently
contentious issue is the level of controls or approvals that the
licensee will have over production of the film. Whenever the licensee
has committed to pay the advance upon availability of the physical
elements, the licensee's exclusive remedy for any breach of its
control or approval rights will be merely an action at law for damages,
as opposed to the right to withhold payment of the advance. Thus,
these type of licenses rarely grant significant control or approval
rights to the licensee, as the licensee's remedy would be meaningless.
Instead, the licensor typically makes representations and warranties
to the licensee (discussed below).
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B.
Licensor
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Licensors are
often wildly zealous in attempting to impose various controls and
approvals over exploitation by licensees. For example, licensors
may seek control or approval over (a) sublicensing, (b) packaging
with other films, or (c) pricing. These restrictions are generally
imposed out of the licensor's motivation to protect its right to
overages, but licensees typically (and properly) object to these
type of approvals and controls, as they can effectively hamstring
the licensees' exploitation of the film. While they may be properly
imposed on a sales agent, they are wholly inappropriate when a licensee
has paid a significant advance.
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VI.
Representations And Warranties
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Typically, the
licensor makes extensive representations and warranties to the licensee
with respect to various matters relating to the film. For example,
there are typically several representations relating to the validity
of the grant of rights, including good title, no liens, no claims,
and no infringement on the rights of third parties. There are usually
representations that the film will be based on a particular script,
that it will be made for a certain budget, and that it will include
certain named individuals as the key actors or director. Foreign
licensees often request a guarantee that the film will receive a
U.S. theatrical release by a major studio, but it is typically impossible
for a licensor to guaranty this, particularly a specified minimum
number of theaters or a minimum prints and advertising expenditure.
The problem
with all the representations and warranties is that even if the
license states that their accuracy is a condition precedent to payment
of the advance, they are all overridden by the standard notice of
assignment and acceptance requested by the licensor's bank. Thus,
the licensee will only be left with a claim for monetary damages
against the licensor -- often a single-purpose production company.
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VII.
Licensee Protections
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A.
Chain of Title
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One way for
the licensee to protect its grant of rights is to carefully check
the film's chain of title, including the chain of title leading
from any underlying book and the screenplay. The licensee should
also undertake a search of the public records available through
the U.S. copyright office, a state security filing, and a litigation
check to search for any voluntary or involuntary liens against the
rights, and a general search of news articles, which can provide
invaluable clues to potential problems. Even the most thorough search,
however, will not reveal all potential problems, as it will not
disclose outright plagiarism under a new title or undisclosed and
unrecorded grants of rights. To protect against these type of problems,
it is common to obtain (or be named as an additional insured under)
an errors and omissions insurance policy, which generally insures
against the risk that a film infringes on the rights of third parties.
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B.
Practical Protections
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A licensee can
protect its position by implementing a number of practical protections.
First, it should seek to avoid making any deposits or other payments
prior to delivery of the film. Not only is it difficult to obtain
a refund if the film is not made for any reason, but many licensees
have been snared by the age-old problem of "in for a penny, in for
a pound" and find themselves throwing more and more money at a lousy
film that has gone over budget. A licensee should also seek to obtain
some controls or approvals over production, as well as a number
of conditions precedent to payment of an advance. These protections
will, however, be swept aside if the licensee signs the standard
notice of acceptance and assignment to the licensor's bank.
A licensee should,
of course, seek to obtain the most expansive definition possible
of the term, territory, language, and media granted. The licensee
should resist any clause permitting the licensor to terminate the
license upon an actual or alleged breach by the licensee; in fact,
the licensee should insist on an express clause stating that the
license may not be terminated in such event to avoid any risk on
this issue. The licensee should also obtain representations and
warranties from the licensor regarding the film, although these
representations and warranties are only as good as the financial
solvency of the licensor.
To strengthen
its rights, and to avoid any risk of losing its rights in the event
of a subsequent bankruptcy of the licensor, the license should be
drafted as a "purchase" or "acquisition" of rights, as opposed to
a "license," and the licensee should make every effort to avoid
being appointed as merely a sales agent. Similarly, licensees prefer
to receive all money from exploiting the film directly, as opposed
to having money paid to an escrow or collection account to secure
the payment of overages to the licensor.
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C.
Modifications
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Licensees generally
want the unfettered discretion to edit or modify a film, including
adding a logo or "presented by" credit for the licensee. Licensors
are generally reluctant to permit the right to edit, and they may
not be able to grant this right in any event if they have granted
third parties, such as the director, discretion over any editing
of the film. In addition, in some countries, such as France, droit
morale rights (moral rights) of "artists" (including the director
and screenwriter) may prohibit editing a film. In most cases, the
end result is that the licensee has the right to edit the film only
when required for purposes of censorship approval or to meet time
restrictions of particular media, such as airline and television
exploitation.
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VIII.
Licensor Protections
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Licensors can
undertake a number of steps to maximize their protections in the
event of a default or bankruptcy by the licensee. One obvious approach
is to limit the term, territory, language, or media granted to the
licensee or, better yet, to appoint the licensee as the sales agent
of the licensor, as opposed to granting any rights to the licensee.
An alternative approach is to grant rights, but to provide an express
termination right in the event of a breach by the licensee.
Generally, a
clause providing for termination of a license in the event of bankruptcy
of the licensee is not enforceable, but it is sometimes possible
to achieve the same result by providing for termination if certain
key personnel of the licensee leave, which typically occurs in bankruptcy.
The safest course is to record any termination right in the U.S.
copyright office, either by recording the long-form license itself
or a short-form summary that incorporates the termination right.
The licensor
can also use any of the normal means to secure payment of any advance,
such as a letter of credit or a guaranty from a third party. The
licensor will want to trigger payment of the advance by simply mailing
notice of availability of the physical material and will want to
eliminate any licensee approvals required to pay the advance. If
substantial overages are anticipated, the licensor may want to protect
its right to such overages by having the right to approve sublicenses
or requiring sublicensees to make payments to an escrow account.
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IX.
Governing Law, Jurisdiction, And Remedies
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In most cases,
the license will be expressly governed by the laws of a particular
country or state. These clauses apply only for interpretation of
the license and do not confer jurisdiction for litigation. Many
lawyers have a knee-jerk reaction to impose exclusive jurisdiction
in their home territory over any disputes, but this is an unwise
approach if the other party has no assets in that jurisdiction;
in most cases, it is better to provide for non-exclusive jurisdiction
and venue in a particular location, leaving open the possibility
of suing the other party wherever their assets are located, to avoid
the time, expense, and delay of having to re-enter a judgment in
the other jurisdiction.
A related question
is what type of remedies will be available in the event of a breach
by the other party. Typically, both parties want the right to obtain
equitable relief, such as an injunction, against the other, while
vociferously objecting to a similar remedy against themselves. Under
most licenses, after payment of the advance by the licensee, the
licensor's remedies are limited to an action at law for damages
in the event of any subsequent breach by the licensee.
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X.
Conclusion
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Licenses are
living relationships in the context of a fast-changing industry,
and there are endless opportunities for ambiguity, disagreements,
and disputes. Because licenses embody an on-going relationship that
typically involves the sharing of profits through the payment of
overages to the licensor, they are closely analogous to partnerships.
As in the case of partnerships, more important than the written
agreement is the character of the parties. Each party should know
and trust the other party or risk proving the proficiency of the
license through litigation.
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